The Jenova Project
Galaxy Chocolate
Category
Design, Animation
Year
2021
Role
Creative Direction, Animation, Design
Credits
Client: Mars Wrigley
Agency: AMV BBDO
Animation: Varun Ramanna
CG Generalists: Devanshu Tak, Shaswata Bhowmic
A series of social media and DOOH spots promoting Galaxy chocolates in India, UK and the Middle East region.
I had the opportunity to work closely with the amazing team at BBDO UK to design and animate the spots.
It was an ambitious task as we had to create a wide range of deliverables with different sizes, configurations, and packaging styles for various countries and flavours.
We ended up with over 45 unique versions, all of which adhered strictly to the brand guidelines.
It was a fantastic experience to work with the BBDO UK team, and I'm grateful for the opportunity to have collaborated with them on this project.
